In just eight weeks, you can learn from an industry pioneer how to interpret and forecast baseball data, helping you launch your career as an Analyst.
Baseball teams at all levels are investing heavily in analytics – because it leads to winning! Learn the skills teams are looking for in our 8-week online course taught by baseball analytics pioneer Ari Kaplan. MLB analytics and data science jobs start here.
NEXT START DATE: January 6
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The average salary of a major league baseball player rose to $4.36 million per year in 2019, which means MLB teams average $132 million in salary for just the 25 players on their active roster. It is no wonder teams are investing heavily in analytics, they need to ensure their millions are being well spent.
The importance of baseball analytics continues to increase, and there are no signs of it slowing down. The curriculum for this course is specific to baseball and includes:
In addition to the weekly live interactive zoom video chats with baseball analytics expert Ari Kaplan, students will receive textbooks handpicked by Ari. The online Baseball Analytics Course includes access to cutting edge revolutionary software and data.
The prevalence of technology is shifting the dynamics of baseball scouting, especially during the pandemic. Prospects were previously beholden to hoping scouts would be at their games, but being able to share data from the likes of Rapsodo, Blast Motion, Driveline, and Motus, or post videos through showcase platforms has empowered amateur players. The world of baseball analytics is relatively new, so you are probably wondering what this educational opportunity can do for your sports career. Well, we have your answer. Taking this course will prepare you for sports careers like these:
In the live interactive weekly zoom video chats, you will get to know Ari Kaplan. Ari is a leading figure in sports analytics, having worked with over half of all MLB organizations and many global sports media organizations during his 27 seasons in baseball. He received Caltech's "Alumni of the Decade" distinction for pioneering groundbreaking sabermetrics used to evaluate pitcher talent.
Kaplan has received great recognition for his work in baseball analytics, Sports Illustrated named Ari "Top Ten General Manager Candidate" and Crain's Chicago Business Journal included him in their annual "40 Under 40" cover story.
Kaplan is the founder of Scoutables with Fred Claire, the former World Champion Dodgers GM. Scoutables has provided advance scouting and analytics to broadcast and online media and over half of all MLB organizations. In 2010, Cubs owner Tom Ricketts brought in to Kaplan to create and lead the organization's analytics department. During his tenure, Kaplan led the in-house analytical and technical transformation. Taking this course will be similar to sitting in his office for one hour every week. An opportunity of a lifetime for baseball sabermetricians.
Ari is one of the few long-term baseball leaders with a proven track record at Fortune 500 companies, as well as successfully running several high-profile organizations as CEO or President. On the media front, Ari co-authored five best-selling books on analytics, databases, and baseball. Ari's work has been profiled on CNN, Chris Matthews, and the Today Show and one of his high-profile analytics projects was turned into a documentary on the History Channel.
Dan Evans has been in professional baseball for over three decades, holding key decision making roles with five MLB franchises, including three years as the Los Angeles Dodgers Executive Vice President and General Manager. Evans’ career began as an intern with the Chicago White Sox, where he worked his way up from the bottom and eventually became their Assistant General Manager/Director of Baseball Operations.
Evans brings a unique perspective to the Baseball Analytics course, having been a SABR member since the beginning of his career, and an original board member of the Professional Baseball Scouts Foundation.
He also has worked as a broadcast analyst for MLB games, authors a column for Baseball Prospectus and is an original member of the Professional Baseball Scouts Foundation. In addition to teaching the Baseball General Manager and Scouting course, and assisting with the Baseball Analytics course, Evans also evaluates talent for the Toronto Blue Jays, overseeing their entire Pacific Rim operations.
750 players start each baseball season on an active MLB roster, but the process of evaluating those players begins well before Spring Training.
Major League teams invest heavily in analytics, the cutting edge method of using data to help determine the true value of a player, in order to ensure their money is being spent properly. But player evaluation isn’t the only application for analytics, teams at all levels use statistical analysis to help establish an organizational philosophy, scout opponents, prepare for contract negotiations and much more.
Analytics has found its way into every aspect of baseball operations – the applications are truly endless.
At SMWW, we’ll teach you the skills you need to have a career in baseball analytics!
Our Baseball Analytics course is taught by one of the founding fathers of sports analytics, Ari Kaplan. Kaplan is responsible for developing the Chicago Cubs analytics department and founded Scoutables, an advanced scouting and baseball analytics platform used by over half of MLB teams and by many in the broadcast and digital media.
Unlike most online classes, we focus our program on interactive zoom video chats directly with your course mentor, which allows you the opportunity to build personal relationships and rapport with Ari Kaplan. After completing our Baseball Analytics course, we will help you redesign your resume to highlight your new skills and include that you have been taught first-hand by Ari Kaplan. Now that is powerful!
Baseball analytics is a rapidly growing sector of the sports industry, the time is now to learn the skills that teams need.
While baseball analytics gained mainstream notoriety with the book and subsequent movie, Moneyball, the truth is, sports analytics as a whole are still in their infancy.
"More and more teams, collegiate and professional, are developing and expanding their in house analytic staff,” explains Dr. Lynn Lashbrook, President, and Founder of SMWW. “For example, there are 302 NCAA Division One Baseball teams. Of those 302 teams, about ten has someone on staff who does Baseball Analytics. Our research shows, that most all teams will employee at least one analyst in the very near future."
When Baseball Analytics course mentor Ari Kaplan was charged with leading the Cubs analytics department, his work wasn’t just in player evaluation, his tasks included roster strategy, forecasting, advance scouting, player/coach game preparation, Minor League player development, MLB draft analysis, international arbitration, financial modeling, budgeting, marketing, and community outreach.
That is the scope of analytics. Are you getting excited yet?
The field of baseball analytics is growing rapidly, and no one can teach you with as much depth and experience as SMWW and Ari Kaplan. This is your chance to get on the ground floor of this expanding segment of the sports industry.
As part of this course, Ari Kaplan will teach you:
Successful graduates of the SMWW Baseball Analytics Course will be sent an SMWW Certificate of Accomplishment.
This "Scoutables Certificate" represents not only your achievements in the course but also demonstrates your personal commitment to self-improvement and the ability to "self-train" yourself for higher positions within the baseball industry.
In addition to your certificate, you will be given the stamp of approval by SMWW. This approval includes a personal reference you may add to your resume with contact information for Dr. Lynn Lashbrook & Ari Kaplan.
Acquiring the skills necessary for your dream sports career is only one part of the employment journey. Even with the required skill set, you still have to market yourself properly to attract the attention of sports industry employers.
At SMWW, we’ll teach you the skills you need to thrive AND help you redesign your resume for optimal impact in the sports industry. We’ll help you craft a resume to include your new skills, credentials, and references. We'll also optimize it to reach hiring managers searching online.
We want you to become the next SMWW success story and will go to great lengths to help you get there!
Successful graduates will be invited to join SMWW Scouting, our network of professional scouts working across all sports and in all countries. You will have the ability to market yourself as a SMWW Scout and Baseball Analyst.
SMWW will become your match-makers! (pun intended!)
The site will include your own webpage with your picture and biography and samples of your best Baseball Analytic reports. As a graduate of the Baseball Analytics course you are eligible to apply for acceptance as an SMWW Baseball Scout.
Weekly Interactive Zoom Video Chats: A unique aspect of each 8-week course is the opportunity for students to participate in weekly, interactive zoom video chats with world-renowned statistician Ari Kaplan, fellow students, Dr. Lynn Lashbrook and renowned guest speakers. This is a tremendous opportunity to network within professional baseball via the internet. This is available via any online computer. Live interactive zoom video chats are recorded and archived so students can listen live or at their convenience.
Online Education: This innovative academic course is facilitated through a web-based educational delivery system. You will enjoy the online discussion boards, weekly readings, weekly quizzes, course projects, and interaction amongst fellow baseball business-minded students and faculty. All course materials and textbooks are included in the course fee.
Global Participation: SMWW students participate from over 162 countries. Courses have an international influence and instructors will cater assignments to specific countries or leagues. Countries with economic challenges are eligible for economic discounts.
University Credit Available: For additional fees to Fort Hays State University in Kansas, you may receive graduate or undergraduate university credit for Sports Management Worldwide's courses. Click here for more information.
MLB Winter Meetings Conference: All SMWW students are encouraged to attend the yearly SMWW Winter Baseball Meetings Conference. All SMWW Students receive a huge discount to attend. This is an incredible opportunity to network with fellow students, baseball executives, and SMWW faculty within the industry.
Advanced Certificates: Want to take your career to the next level? Our Advanced Certificates have been hand-selected by our team of sports industry experts to put you on a path to success. These bundles allow you to take advantage of our biggest discount available, by bundling multiple courses and becoming an expert in that field. Learn more about our Advanced Certificates here.
Military Discount: For those individuals who represent their country in military service, (active, reserve, or retired) we offer a discount. Thank you for serving your country! For more information on the Military Discount please Click Here.
Tax Write Off (For USA Citizens): SMWW course tuition, books, and supplies can be used for education tax credits. Save your receipts and consult with your tax advisor on how this applies to you.
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THREE MONTHLY PAYMENTS OF $650
Or a single payment of $1,950 Includes all course textbooks and access to a web-based classroom. Shipping is additional.
APPROXIMATELY $1950
If we offer an economic discount in your country, it is included in the estimate above. Exact pricing including the discount is shown before you complete checkout. Payment plan options are provided during checkout. PAYMENT METHODS:
       Prerequisites: Must be 18 or older to participate and have a passion for sports.
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Kansas City Royals Manager
Arizona Diamondbacks Player Personnel Analyst
NY Mets Amateur Scouting Associate
Diamond Sports LLC Founder
Seattle Mariners Player Development Coach
MLB Data Operations Jr Operator
Head Coach at Major League Baseball Program PR
Boston Red Sox Scouting Supervisor
Baltimore Orioles, Video Coordinator
Houston Astros Asst. General Manager
Baseball Performance Center Data Analyst
Tampa Bay Lightning Assistant Manager
KineticPro Baseball
University of Iowa Baseball team Data Analyst
Baseball Video Scout at Sports Info Solutions
Texas Rangers MiLB Video Assistant
California Winter League Analyst
Toronto Blue Jays Minor League Hitting Analyst
Manager of the Northwest Arkansas Naturals, the Double-A affiliate of the Kansas City Royals
Atlanta Braves
The Baseball Zone Digital Marketing Manager and Social Media Manager
Cleveland Indians
TrackMan
Minor League Operations at Pittsburgh Pirates
Toronto Blue Jays, Mental Performance Coach
Retired Houston Astros Pitcher, 3rd Round Draft Pick
Oakland Athletics
Hickory Crawdads (Texas Rangers MiLB affiliate)Trackman Operator
16 years in the Majors, current Pitching Coach
Major League Baseball Data Operations
Baseball Info Solutions Video Scout
Preparation is never enough and mostly in sports. SMMW and Ari Kaplan support me a lot and gave me several tools that I put it into practice immediately. The result: first championship for our team in 13 years.
Preparation is never enough and mostly in sports. SMMW and Ari Kaplan support me a lot and gave me several tools that I put it into practice immediately. The result: first championship for our team in 13 years.
"I strongly recommend anyone interested in working within the baseball industry to consider taking this course! Ari was a fantastic instructor with a vast knowledge of the baseball industry. I couldn't have been happier with this course."
"I strongly recommend anyone interested in working within the baseball industry to consider taking this course! Ari was a fantastic instructor with a vast knowledge of the baseball industry. I couldn't have been happier with this course."
I highly recommend the Baseball Analytics course offered by SMWW and taught by Ari Kaplan. Completing the course has given me a solid foundation in baseball analytics and the skillset to continue to grow. I especially enjoyed the audio chats and the opportunities they gave me to learn from an experienced analyst and engage with other baseball minded people.
I highly recommend the Baseball Analytics course offered by SMWW and taught by Ari Kaplan. Completing the course has given me a solid foundation in baseball analytics and the skillset to continue to grow. I especially enjoyed the audio chats and the opportunities they gave me to learn from an experienced analyst and engage with other baseball minded people.
I completed Ari Kaplan's Baseball Analytics course through Sports Management Worldwide. This course was extremely beneficial and I can recommend it to anyone who is interested in learning more about baseball analytics.
I completed Ari Kaplan's Baseball Analytics course through Sports Management Worldwide. This course was extremely beneficial and I can recommend it to anyone who is interested in learning more about baseball analytics.
I signed up for this course to learn more about Analytics and how it was being used in today's game. I believe that the SMWW Baseball Analytics opened my eyes to how numbers and statistics are being used. Analyzing player performances and predicting future value based on these statistics was one of the most exciting assignments of the course.
I signed up for this course to learn more about Analytics and how it was being used in today's game. I believe that the SMWW Baseball Analytics opened my eyes to how numbers and statistics are being used. Analyzing player performances and predicting future value based on these statistics was one of the most exciting assignments of the course.
For anyone who is into sports management, there is no other online course and company that can give you the EDGE to enter the world of sports other than SMWW.
For anyone who is into sports management, there is no other online course and company that can give you the EDGE to enter the world of sports other than SMWW.
As a longtime traditional baseball scout, I opted to expand my overall knowledge in baseball operations by taking the Baseball Analytics Course thru SMWW. This comprehensive program, directed by Dr. Lashbrook along with the teachings of well known statistical expert Ari Kaplan, provided an excellent foundation to allow for exploration of both sides of player evaluations. Certainly, the knowledge I gained in this course played an invaluable role in my acceptance of my latest baseball appointment
As a longtime traditional baseball scout, I opted to expand my overall knowledge in baseball operations by taking the Baseball Analytics Course thru SMWW. This comprehensive program, directed by Dr. Lashbrook along with the teachings of well known statistical expert Ari Kaplan, provided an excellent foundation to allow for exploration of both sides of player evaluations. Certainly, the knowledge I gained in this course played an invaluable role in my acceptance of my latest baseball appointment
I'm a student in Ari Kaplan's Baseball Analytics Class. We're about halfway through the course and I've already landed my first job in baseball! I logged into the course page last Sunday to post an assignment and I saw a message to all students from SMWW that the Tampa Bay Rays were hiring TrackMan and Pitch f/x Operators for their minor league affiliates. I quickly revised my resume to feature the course description that SMWW provided and applied for the job via TeamWork Online. The very next day I was hired by the Rays Baseball Operations Department to help run TrackMan for one of their minor league clubs that is local to me! They said my resume really stood out, and I attribute most of that to having the SMWW Baseball Analytics course description front and center. So I'd like to say 'thank you' to the whole SMWW crew and I look forward to continuing to study and learn with you. With this new job, my investment has already more than paid for itself. Thanks again, David Yamin
I'm a student in Ari Kaplan's Baseball Analytics Class. We're about halfway through the course and I've already landed my first job in baseball! I logged into the course page last Sunday to post an assignment and I saw a message to all students from SMWW that the Tampa Bay Rays were hiring TrackMan and Pitch f/x Operators for their minor league affiliates. I quickly revised my resume to feature the course description that SMWW provided and applied for the job via TeamWork Online. The very next day I was hired by the Rays Baseball Operations Department to help run TrackMan for one of their minor league clubs that is local to me! They said my resume really stood out, and I attribute most of that to having the SMWW Baseball Analytics course description front and center. So I'd like to say 'thank you' to the whole SMWW crew and I look forward to continuing to study and learn with you. With this new job, my investment has already more than paid for itself. Thanks again, David Yamin
I had no idea what to expect when I started this course. I thought that if I were to learn at least one thing about baseball it would be worth it. I ended up learning so much more than expected. That has everything to do with the great teachers SMWW was able to get to teach the courses. All of them are willing to help you in you start your career in baseball if you show the work ethic and passion for the game.
I had no idea what to expect when I started this course. I thought that if I were to learn at least one thing about baseball it would be worth it. I ended up learning so much more than expected. That has everything to do with the great teachers SMWW was able to get to teach the courses. All of them are willing to help you in you start your career in baseball if you show the work ethic and passion for the game.
The course was great, I especially liked listening to Ari's web chats as he went through his display model, spread sheets, and all the tools he provided for us through AriBall. I'm planning on going to the Baseball Winter Meetings so I can spend some time with Ari Kaplan, Dan Evans, Larry D'Amato, and Dr. Lashbrook - I love what they've done with Sport Management Worldwide!
The course was great, I especially liked listening to Ari's web chats as he went through his display model, spread sheets, and all the tools he provided for us through AriBall. I'm planning on going to the Baseball Winter Meetings so I can spend some time with Ari Kaplan, Dan Evans, Larry D'Amato, and Dr. Lashbrook - I love what they've done with Sport Management Worldwide!
SMWW will provide you with the tools needed to be successful in your sports career. I have taken Baseball GM and Scouting and Baseball Analytics and would recommend both of them. Dan Evans, Larry D'Amato, and Ari Kaplan are great mentors!
SMWW will provide you with the tools needed to be successful in your sports career. I have taken Baseball GM and Scouting and Baseball Analytics and would recommend both of them. Dan Evans, Larry D'Amato, and Ari Kaplan are great mentors!
The Baseball Analytics Course was amazing and also fun. I was able to learn a great deal and really enjoyed listening to Ari Kaplan. Great person and great instructor.
The Baseball Analytics Course was amazing and also fun. I was able to learn a great deal and really enjoyed listening to Ari Kaplan. Great person and great instructor.
Superb course! Ari was generous with his time and effort. His lectures were organized and easy to follow. He broke-down hard to understand material and made it easy to comprehend. I would absolutely take another SMWW course!
Superb course! Ari was generous with his time and effort. His lectures were organized and easy to follow. He broke-down hard to understand material and made it easy to comprehend. I would absolutely take another SMWW course!
Thanks to Dan Evans, Larry D'Amato and Ari Kaplan and the SMWW Staff, I was able to sign with the Philadelphia Phillies, as an Associate Scout. The staff and classes are truly beneficial and helpful, to obtaining a position with an MLB team. Thank You!
Thanks to Dan Evans, Larry D'Amato and Ari Kaplan and the SMWW Staff, I was able to sign with the Philadelphia Phillies, as an Associate Scout. The staff and classes are truly beneficial and helpful, to obtaining a position with an MLB team. Thank You!
I loved the informational interviews as it was a great way to put myself out there and take my first steps into the professional side of baseball. I particularly loved it because it made us (students) go above and beyond and pushed ourselves to keep trying until we were successful. It taught me that you need to be persistent and never give up if you want to work in any sport. I had interviews that went very successful as I learned a lot from them and am forever grateful for SMWW for this opportunity.
I loved the informational interviews as it was a great way to put myself out there and take my first steps into the professional side of baseball. I particularly loved it because it made us (students) go above and beyond and pushed ourselves to keep trying until we were successful. It taught me that you need to be persistent and never give up if you want to work in any sport. I had interviews that went very successful as I learned a lot from them and am forever grateful for SMWW for this opportunity.
I'm very proud to announce that I have formally accepted a Video Scout position with Baseball Info Solutions that I will be starting in March. Not going to lie, it's been a long year filled with a lot of doubt of whether I could even get a job baseball after a lot of rejection but I finally turned a dream that I had in high school into reality. Thank you to everyone who believed that I could make this happen even when I had my doubts. Also, a huge thank you to my mentors at Sports Management Worldwide Dan Evans and Ari Kaplan. I gained so much information from them and their guidance put me in position to make this happen. I'm excited to see where this takes me and I can't wait to get started!
I'm very proud to announce that I have formally accepted a Video Scout position with Baseball Info Solutions that I will be starting in March. Not going to lie, it's been a long year filled with a lot of doubt of whether I could even get a job baseball after a lot of rejection but I finally turned a dream that I had in high school into reality. Thank you to everyone who believed that I could make this happen even when I had my doubts. Also, a huge thank you to my mentors at Sports Management Worldwide Dan Evans and Ari Kaplan. I gained so much information from them and their guidance put me in position to make this happen. I'm excited to see where this takes me and I can't wait to get started!
This course was not only thought-provoking and informative to the changes in the way the game is assessed, viewed, and played, but also engaging and fun! I am lucky and blessed to have taken it and have had the chance to connect with Ari, Dan and Hank in the process. I strongly recommend anyone interested in the game to consider taking this course! For those of you sports fanatics with a growth mindset out there, SMWW checks all the boxes.
This course was not only thought-provoking and informative to the changes in the way the game is assessed, viewed, and played, but also engaging and fun! I am lucky and blessed to have taken it and have had the chance to connect with Ari, Dan and Hank in the process. I strongly recommend anyone interested in the game to consider taking this course! For those of you sports fanatics with a growth mindset out there, SMWW checks all the boxes.
The Baseball Career Conference provides a great opportunity to hear about baseball operations from people at the Major League Level, and a chance to meet and network with these individuals.
The Baseball Career Conference provides a great opportunity to hear about baseball operations from people at the Major League Level, and a chance to meet and network with these individuals.
Our ability to generate stats has gotten way ahead of our ability to make any sense of it… It's going to take a lot of work by people like Ari Kaplan before we understand what all this means.
Mike Matheny
Lincoln Ficek
Matt Brock
Jacob Cathey
Shayla Medows
Jake Greenberg
Naomi Hill
Betty Dovinh
Hecmart Nieves
Ben Rockwell
Tony Pena Jr
Jose Burgos
Carl Moesche
Luis Marquez
Scott Powers
Michael DeCicco
Wesley Hughes
Koby Close
Andrew Sumner
Vincent DiSilvio
Adam Stein
Shayla Medows
Reed Kienle
Scott Thorman
Bob Glover
Sean Addis
Edwin Rodriguez
Joe Engel
Greg Goldsmith
Rafael Dubois
David Potts
Daichi Takasue
Joe Conklin
Jeff Fassero
Ben Loughran
Kyle Saathoff
